With the rapid development of Chinese economy , household ceramics industry and we now live closely related has entered an unprecedented era of prosperity and consumption . Authoritative statistics show that : in 2005 the total consumer demand in China ceramics for daily use for 6.75 billion , the total daily domestic consumption demand in 2010 reached 8.2 billion ceramics , total demand in 2020 will be daily domestic ceramics reach 12 billion ! As the basis of this data calculated in 2020 , the average demand for each county-level cities of 4,190,000 . Ceramics for daily use in domestic demand with an annual growth rate of 46.3% . Ceramics for daily use in people's lives as an essential product in the world market are consumed huge ceramic hot industry . Ceramics for daily use 15 - 20% of restaurants, hotels with porcelain, household porcelain is about 80% , the gift market demand is very developed.
    With the improvement of living standards, China has nearly 200 million of the new rich and the middle class , with unimaginable power consumption and purchasing power , they are not very fond of porcelain art , but also a very pragmatic approach to use the occasion and enjoy daily porcelain . Some families even have four or five sets of household porcelain dinnerware sets above . They are often based on the changing seasons of the year , spring, summer , autumn and winter , the use of different styles of porcelain products , bloom season to adapt to different food meals , in order to reflect their quality of life.
However , unfortunately, has not been proven in the domestic sales of household ceramics specialized channels , consumers will be forced to go to the supermarket , the street shops or even the grocery store integrated home to buy household ceramic products on the market those appearing low ceramic products , they have been far from satisfying consumer demand .
Yip ceramic living museum is in this market context, to cater to this demand of consumers, almost completely fill the domestic blank piece of the market in the country launched a "full porcelain life" revolution.